Rabbithole

INFLUENCER MARKETING

In December 2019, Abacus ran a month-long micro-influencer marketing campaign titled - 2DreamInside - with a goal of raising 200k towards the Tales of the Cocktail Foundation for hospitality workers.

key metrics

10,557,000
Total Following
158,535
Total Engagement
2,800,000
Min. Impressions
120 out of 100
Influencers Engaged
375
Unique Pieces of Content
3,800
Total Organic Follower Growth
78,600
Average Following Per Influencer
1,381
Average Eng. Per Influencer
1.70%
Average Eng. % Per Influencer

TOP CREATORS

@OREOFAY

5.79% Engagement Rate
1,089 Average Likes Per Post
99 Average Comments Per Post

@CHADISRAD

6.37% Engagement Rate
1,679 Average Likes Per Post
30 Average Comments Per Post

TOP Influencer categories

Actress/Musician

2,704 Average Likes Per Post
84 Average Comments Per Post

LIFESTYLE

2,122 Average Likes Per Post
54 Average Comments Per Post

Let’s Find the Right Influencers For You

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